Real stone paint, texture paint, colorful paint factory, jiafulet paint, an industry or an enterprise is in the political and economic environment,
Undoubtedly, it will be affected by the political and economic environment, and the economic hot spot is the most sensitive factor in the political and economic environment. What are the impacts of some recent economic hot spots on the coating industry? This article selects some of the most representative hot spots to elaborate.
At 5:00 p.m. on May 10, the people's Bank of China issued a message: since May 11, 2015, the benchmark interest rate of RMB one-year loan has been reduced by 0.25 percentage point to 5.1%; the benchmark interest rate of one-year deposit has been reduced by 0.25 percentage point to 2.25%. At the same time, the upper limit of floating range of deposit interest rate of financial institutions is adjusted from 1.3 times of deposit benchmark rate to 1.5 times. Previously, on November 22, 2014 and March 1, 2015, the central bank cut interest rates twice, with the rate of 0.4% and 0.5% respectively, which means that the central bank cut interest rates three times in six months. The interest rate cut first shows that the downward pressure on the economy is great, and the pressure on GDP to maintain 7%. Secondly, it helps to ease the financing difficulty and reduce the financing cost of capital intensive enterprises. The real estate industry is the first beneficiary. Judging from the fundamentals of the economy, interest rate reduction will probably become the norm of macro-control in 2015, which is undoubtedly good for the real estate industry. As the downstream industry of the real estate industry, the upstream is good, and the downstream will be good, but it will take a long time to react in the paint industry, but it is worth looking forward to.
330 property market new deal
On March 30, the central bank issued a notice that the minimum down payment ratio of households with 1 set of housing and the corresponding purchase loan outstanding should be adjusted to no less than 40% in order to improve their living conditions and apply for commercial personal housing loan again to purchase ordinary self owned housing. The minimum down payment ratio is 20%. For those who own one house and have settled the corresponding purchase loan, the minimum down payment ratio is 30% in order to improve the living conditions and apply for the housing fund entrusted loan again to purchase ordinary self housing. In addition, the Ministry of Finance and the tax bureau of the people's Republic of China also issued a notice to individuals that they will purchase ordinary houses for sale for more than two years (including two years), and they will be exempted from business tax. One stone arouses a thousand waves, suddenly arousing the desire of the people to improve their sexual housing demand. For a while, the sales price of many first-line and second-line cities rises together. People will decorate their houses naturally when they buy them. If they want to decorate, they need to use paint. This is very simple, so it is also a good thing for the paint industry.
In China, in recent months, I'm afraid that the most talked about and concerned about is not stocks. It has become a scenic spot for Chinese people to discuss stocks at home, at work, at friends' gatherings, on their mobile phones or watching stocks. A lot of people are complacent because they are bold and put into the stock market as early as they earn a lot of money. Some people are upset because they are timid and don't make much money. But people find another problem: the stock market is hot, but the real economy is cold. For the paint industry, whether it's the decoration paint market or the furniture paint market, it seems that the market is very weak, and the market growth is weak. Some time ago, I went to visit the market, and many friends of the decoration companies said that the owners signed the bill but didn't start work. Obviously, the money used for decoration has been moved to stock market 。 Seriously, there are three problems brought about by the booming stock market: 1. It is difficult for enterprises to raise funds, social funds are certain, and the overheated stock market will inevitably absorb a large amount of funds from the real economy; 2. The common people take the money that should be used for consumption to speculate in stocks, resulting in low market demand and difficult to sell the products produced; 3. The enterprises also use the money that should be used for production and operation to speculate in stocks, which will also have an impact on the Demand for means of production. Therefore, the stock market is booming, which has a negative impact on the paint demand in the short term, which is not hard to explain why paint dealers are complaining that no one has bought paint, but in the long term, everyone has made money in the stock market, and when the stock market is cold, everyone will use the money for consumption, which will promote the paint consumption.
Judging from the above economic hot spots closely related to paint consumption, the paint market in the first half of 2015 will still be relatively low, and the market in the second half of 2015 will be improved. The paint market next year is worth our expectation.